Trivento to provide fans augmented reality gaming experience
Inter Miami CF is pleased to announce it has entered into a multi-year partnership with Bodega Trivento Argentina, a leader amongst the Argentine bodegas and the first official wine sponsor of Major League Soccer (MLS).
Aside from collaborating on events and applicable digital and broadcast moments, Trivento will also feature Inter Miami in its innovative soccer gaming experience and augmented reality app. Fans can download the DrinkAR app and play inside a first of its kind virtual soccer stadium to celebrate their passion for soccer from the comfort of their own home.
“Trivento is excited for the opportunity to further develop our brand within South Florida’s Hispanic community and Inter Miami CF’s growing fanbase,” said Silvina Barros, Marketing Manager at the winery. “This partnership lets us reach consumers alongside brands that are representative for them, with whom they feel an emotional connection.”
“For many years Trivento has been associated with and has supported soccer in our community and this shared passion made them a natural partner for Inter Miami,” said Paul McDonough, COO and Sporting Director at Inter Miami CF.
Established in 1996 in Mendoza, Trivento has acquired an international reputation for delivering high quality wines from one of the premier wine regions in Argentina.
About Bodega Trivento Argentina
Named after the three winds that blow through the largest wine region in Argentina, Bodega Trivento Argentina was founded in 1996 and has forged an exclusive portfolio of wines that have quickly become global favorites. For more information: https://trivento.com/web/index.php
About Inter Miami CF
Club Internacional de Fútbol Miami launched its inaugural season in Major League Soccer in March 2020. Led by a dynamic ownership group, Inter Miami CF has captivated a diverse, multilingual fanbase all over the world with its unique brand and vibrant culture in South Florida.
The First Team in MLS plays home games at the new Inter Miami CF Stadium in Fort Lauderdale next to its elite 50,000-square-foot training center with six grass fields and on turf field. The Club’s facilities are also home to its USL League One team, Fort Lauderdale CF, as well as the Inter Miami Academy, which is made up of talented youth players from around the region. For more information, visit www.intermiamicf.com or download Inter Miami’s free Mobile App at http://intermiamicf.co/App. Follow us on Facebook, Twitter and Instagram.